Video Decode
ADHD & Leadership: Build Systems, Avoid Burnout
Unconventional Organisation ADHDGrade F· AI systems for neurodiverse founders
Here is exactly what makes this video win, decoded into reusable templates you can apply to your own niche: the title formula, the thumbnail recipe, the hook, the script structure, and the description pattern.
Title
Niche Problem + Dual Solution
45 chars · no number · trigger: fear
Thumbnail
subject left and right · emotion: joy · face large · complementary · arrow/circle · palette: Bright turquoise background (cool, energetic) with white wave accent at top. Yellow highlight bar behind 'SECRETS' (warm, high-contrast pop). Soft cream/yellow name boxes at bottom. The turquoise-yellow split is complementary and creates maximum visual punch at thumbnail scale.
Hook
Story tension
device: open_loop
Short script
Story arc
Long script
Interview documentary
9 retention devices · 5 chapters
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